Steward Wealth Management
The Brief
The team at Steward came to me looking to redefine their brand. They wanted a new logo and visual identity that was understated, minimal and functional.
The Solution
Instead of opting for a symbolic mark with subliminal implications we landed on this. The final logo features customized DIN and a subtle "underscore" mark. This approach is straight-forward, but still offers a perspective on the company's core beliefs on being a good steward — being trusted to "sit over" something and take effective ownership.
“Jacob was great to work with. We were looking for a complete overhaul of our brand identity. He nailed it on the first try. We get consistent compliments on the work he has done for us. I highly recommend him.”
